How Youtubers Make Their Money

How Youtubers Make Their Money – Have you ever wondered “How much money do small YouTubers make?” » We know that everything is unlimited on Youtube and that there are YouTubers who earn millions every year.

But what about smaller YouTube channels with more affordable numbers? People just earn a little extra on YouTube for fun or on the side.

How Youtubers Make Their Money

How Youtubers Make Their Money

Well, today I’m going to look at how much some small YouTubers make as well as how much I made as a small YouTube channel with 6,000 subscribers last year.

How Much Do Youtubers Make In 2023? ⚠️ (surprising Numbers)

I know it’s taboo to talk about how much money you make or to wonder how much money other people make. But guess what, I don’t care! I think we’re all curious about how much money people make, especially when it comes to something most people don’t do, like making money on YouTube.

Before we get to the actual numbers, I think it’s important to review a few things.

When most people think about what YouTubers do and what we’re going to look at today is making money on YouTube through ads. If you have watched videos on YouTube, you will have noticed the advertisements that appear during and sometimes in the middle of the videos.

When a YouTube user places ads on their videos, they receive a portion of the money paid to YouTube to serve that ad.

Here’s How Much 7,000 Youtube Subscribers Makes You Every Month

There are many other ways to make even more money using your YouTube influence, but this is the main way to make money directly from YouTube.

Youtube actually pays through Google Adsense, because it serves the ads on the videos. And Google Adense pays on the 21st of each month. You must have earned at least $100 to receive a payment, otherwise it will roll over to the next month until you reach that $100 threshold.

You can get an official paper check on YouTube if you want, but I personally find it easier to have the money paid directly into my account each month.

How Youtubers Make Their Money

Now, I’m not an accountant, so your situation may be different, but for the most part, yes. If you earn income from Youtube, you technically have to pay taxes on it. If you earn more than $600 per year from Youtube (Google Adsense), you should receive a 1099 form from them.

How Can Investment(finance) Youtubers Make Money (2021)

So I didn’t want to just share my numbers here because I’m only one person. I decided to search Youtube for other people who have recently shared their Youtube earnings and include them in my own YouTube video. You can scroll down to watch it if you want! Otherwise, you can read on to see what some small YouTube channels are up to.

As you can see, it’s not just about how many subscribers you have! One of the top earners above made way more than anyone else on the list and has less than 5,000 followers.

As you can see above, I made $660.82 in 2019. But if you look closely at this chart, you’ll see that it increased quite a bit towards the end of the year. But let me break it down like I did the other channels.

And if we look at the last 28 days (at the time the video was taken), you’ll see that I actually made $160 in those last 28 days, which is way above the average of $55 of 2019.

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So how much money do YouTubers make? How much money can you make by posting videos of cars, makeup, toys, lifestyle, yoga, etc.? ? To answer, we must first start with some figures which give an idea of ​​the scale of the phenomenon: every month, around 2 billion people watch something on the video platform owned by Google, which sees around a billion hours of video each month. day. and publish over 300 hours of content every minute; the income of those who create this content (YouTubers in fact), according to the latest statistics, is growing at a dizzying rate of 40-70% year over year. where does this money come from? Advertising, of course.

Youtube Business Model

Each video recognized as monetizing by YouTube has its own CPM rate, the profit per 1000 views: it is not fixed and varies depending on the subject, if it is “family” (suitable for everyone, in short), the country who the upload was made, where the views came from, what it was for, etc. This usually ranges from $1 to $4 (half of that money goes to YouTube), and for a channel that has between 1 and 2 million views, this leads to a monthly income of between $2,000 and $4,000. But there are videos with a Cpm (the abbreviation stands for “Cost per M”, understood as a Roman numeral representing thousands) even 5-6 times higher than the average. They are long, not necessarily very long, lasting more than 10 minutes.

To understand how important Instagram subscribers have become, just look at the rankings of the most popular YouTube videos in the world and see how many exceed, perhaps even slightly, the 10-minute threshold. This is the one beyond which the platform allows more advertisements to be inserted into the film, in addition to the usual initial spot. The difference between videos under 10 minutes and those That’s about 1.3 million people talking about technology and lifestyle: In one video (10 minutes and 47 seconds, of course), he analyzes economic performance of his recent uploads, realizing that he sits at an average CPM of $1-$4 for every 1000 views.

But almost by accident, I noticed that one of his videos hit the $18 CPM and earned over $3,000 alone. because? Because it lasted 10 minutes and 27 seconds and therefore could contain a lot more ads. At that point, Shelby attempted to do an “experiment,” as she put it: “I started making videos longer than 10 minutes and over the last few months I’ve tripled my income . »

How Youtubers Make Their Money

The “more than 10 minutes, no more ads” rule is not new (YouTube introduced it a few years ago). But it is only now, with the dizzying growth of the platform, that YouTube users have begun to understand its potential: “I could insert an ad every 30 seconds – explained Shelby – but obviously no one would watch my videos anymore. videos”. SO?

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