How Do Youtubers Get Money – It is well known that YouTube can be very profitable for content creators. The beauty of the platform is that it is easier than ever to get paid to do what you love – create videos!
That said, if you are new to the game, it can be difficult to understand how to monetize youtube videos and start making money. The possibilities are endless, from the YouTube Partner Program, to product templates, to Affiliate Marketing.
How Do Youtubers Get Money
In this article, we take you through all the different ways of making money available to YouTubers so you can choose and start distributing your content.
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That said, making money on YouTube is not a given. Just creating a YouTube channel or account doesn’t automatically deliver your content. As with most things, you need to meet certain criteria; generating income through YouTube requires effort and work.
But don’t panic yet. Fortunately, there are many ways to monetize your YouTube channel and start making money.
When YouTubers talk about promoting their content, they can mean different ways of making money. However, the most accurate and simple way is through the YouTube Partner Program. Let’s take a closer look:
When you think of the best way to make money on YouTube, you probably think of the YouTube Partner Program (YPP). Being a YouTube partner gives you access to different ways to monetize your videos and content:
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As a YP, you will be able to earn ad revenue from cover, display, and video ads that appear on your channel.
YouTube Premium (formerly ‘YouTube Red’) is a way for members to pay to watch videos without ads. YouTube Premium represents a secondary income in addition to advertising revenue because you get a cut of what members pay when they watch your videos. don’t worry; creators don’t lose revenue just because a viewer is a YouTube member.
With channel subscriptions, you can offer perks, rewards and special benefits to viewers who choose to subscribe and become members of your paid channel. You can set up different membership levels and what special benefits each level has access to.
Super Chat and Super Stickers are aimed at content creators who stream live and create on YouTube. Your fans and viewers can pay to buy stickers and specially designed messages to show their support for your work. And obviously, you will get a cut.
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Through BrandConnect, YouTube connects creators and brands running content campaigns. Essentially, this service tries to make it easier for YouTubers to advertise their products and for content creators to make lucrative deals.
While the YouTube Shorts Account is no longer available, you can still earn money with YouTube Shorts ad revenue. You must follow the YouTube Shorts guidelines for your content to be eligible. In a nutshell, here’s how advertising revenue works:
If you want to become a YouTube partner, you need to meet certain eligibility requirements. Here’s what you need to do:
Once you’ve worked hard to monetize your channel and content through YPP, it’s time to get paid! But you might be wondering how exactly you get paid from YouTube.
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YouTube pays through AdSense, so you need to link your account to YouTube channel when you first join YPP. A small note: you don’t have to pay once you start making money. Instead, your earnings need to pass certain thresholds before AdSense starts sending you your money.
Although YPP is an easy way to monetize YouTube content, it is not the only way to make money on YouTube. So, what are the ways YouTubers make money?
Licensing your video essentially means giving other media platforms or organizations the right to reproduce your content
Either let the media contact you directly or try putting your video on a market like Jukin Media.
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If you have a loyal and engaged audience, chances are they will want to support you and your work. Whether you’re looking for more regular streams or need more money for a specific project, fan sponsorship is an effective way to get traffic to your YouTube channel.
As we have seen, YPP makes it easy to encourage your viewers to support you financially in exchange for special benefits or exclusive content. That said, there are other ways to get your fans to pay you directly, namely through fundraising.
If you are asking your fans to donate regularly to support you and your channel, you should look into creating a Patreon account. Similar to YPP, you can offer subscription benefits such as exclusive videos or ‘early access’, members-only live streaming, or members-only products.
Whereas if you are raising money for a specific project, a platform like GoFundMe or Kickstarter is probably the best option.
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Affiliate marketing is a great way to monetize your YouTube channel if you don’t already have one. Affiliate marketing is less risky for the brands involved because they only pay you
Your viewers bought one of the products. All you need to do is promote the products to your viewers, encourage them to use your affiliate link. You will get a share of every sale made behind your video.
A common example of affiliate marketing is the Amazon Influencer program. When you sign up, you must start promoting Amazon products on your channel. You can choose to link directly to the product or through a specific Amazon store in your video description. You will earn commissions on qualifying purchases made through affiliate links or Amazon storefronts.
Note that Amazon checks if you have a YouTube channel and looks at the number of subscribers your channel has and other metrics when reviewing your application to become an Amazon Influencer.
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As we have seen, YouTube now has its own service to connect YouTubers and brands. However, this is not the only way to start creating sponsored content. In addition, if you manage to make a contract yourself, it means that you do not need to cut YouTube.
Support contracts may arise naturally. If you get enough of a following or create content in a specific niche, you may find that brands start approaching you on their own.
Branding method with offer. It’s always a good idea to post a sign or post that explains what you have to offer. If they like what they see, they’ll give you a link, and you can start creating sponsored content. However, if you don’t want to wait around, it’s up to you to take action.
Remember, there are many advertising rules that you need to adhere to, so make sure you understand what’s involved.
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Even if you are not a YouTube partner, you can still sell your products. Shopping is a great way to monetize your YouTube content and build a community and connect with your audience.
Remember that if you are not on YPP, you cannot have a ‘business page’ on your channel. This means you will need to create your own website or online store where your viewers can buy the products.
Remember to shamelessly promote your product through your videos and other social media channels, including links to your website in your video descriptions and captions.
This monetization strategy works better for some types of channels than others. Still, you can create an affiliate product like an exclusive course, webinar, or even a private public membership platform that your viewers can pay to access.
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By this we mean understanding their preferences, what products they will be interested in, what kind of advertising they will respond to, and more. Knowing your audience will help you grow your channel, give you the ROI you deserve and help you make your channel more profitable.
While you may read the word ‘niche’ and wonder why you should limit your audience, this is an effective way to ensure your channel is very profitable. Reason? Your niche audience is very interested and engaged with your content. This means that your sponsorship deal and any promotional content will benefit from a highly targeted audience.
YouTube SEO is important to drive organic traffic to your videos. If you do it right, your video SEO will ensure that your video is searchable, highly ranked, and recommended to your target audience.
If you want to know more about creating an effective video with effective SEO, check out our guide
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If you’re posting at random intervals, you’re unlikely to attract an audience that keeps coming back for more.
In addition to improving YouTube SEO, your video description is important to increase viewership and watch time, including important information and links. If you create an interesting description, you can grab the attention of your viewers and make them stay on your video for a long time.
As video SEO is important, don’t force words or write just for the search algorithm. Try to write the information that gives
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