How Do Youtubers Get Sponsors – Like the other top names on YouTube, all of these users have channels with millions of subscribers and the money that comes with it. PewDiePie (actor and comedian) earned $124 million in 2010. Liza Koshy’s net worth is $4.16 million. Logan Paul earns an estimated $36,000 a day.
When people think of YouTubers, they tend to think of big channels like the ones listed above, but that’s not always the case. Favorable sponsorships are also possible for young YouTubers, you just need to know how to do it.
How Do Youtubers Get Sponsors
Brands realize that influencer marketing is a very effective way to gain the trust of their customers and are doing everything they can to get on the gas bandwagon. This is good news for you because sponsorship works for all YouTube channels, not just the big ones.
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If you’re in the financial aid line but not sure where to start, you’ve come to the right place! The first step to getting YouTube support is to understand what sponsors want.
The personality of a well-known brand is important to get YouTube support. The single most important thing sponsors look for in potential sponsors is compatibility.
Sponsors want to know that you share their values and that your brand aligns with theirs. Vague or mixed branding will damage a company’s brand, so don’t expect to get support if you’re not sure who you are and why you’re doing what you’re doing.
At first glance, you can immediately see what kind of person Markiplier is: a funny, funny actor who likes to make light-hearted videos. With his name being consistent throughout his YouTube channel and videos, it wasn’t hard for him to find a following on YouTube with products like Loot Crate, Big Hero 6, and Five Nights at Freddy’s.
Your Sponsored Video On Youtube Was Deleted
Having a clear idea of what your brand is will make it easier for sponsors to see if you’re a good fit!
Having a lookalike audience is one of the most important things a sponsor wants to support.
A provider will only want to work with you if your content is of interest to their audience. It doesn’t make sense for a high-end design company to approach a chef who specializes in baking delicious pop treats, right? However, a sponsorship between this chef and the viral entertainment company would be a match made in heaven!
Not only does GlowBodyPT help her 100,000+ YouTube audience get in shape, she also successfully sells postpartum PDF exercise programs and diet plans on her Sellfy store.
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So do your research. Look at the type of people watching your videos and ask yourself:
Once you have this information, search for your favorite sponsors. Is their audience the same as yours? If so, it might be the perfect fit for you!
Just as a vague brand can hurt a business, so can low-quality content. Companies don’t want to be associated with other brands that don’t have the same standards as them. In fact, if you apply for grants while you have poor quality content, you can get listed within that company and among its peers.
Do a quality check before contacting suppliers. Look at your content and ask yourself, “If this was someone else’s content, would I like it?”
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Another good way to check the quality of your content is to ask for feedback from your audience. Something as simple as letting your followers know that you’re interested in getting your videos viewed can have huge results.
If you’re just starting out, finding sponsors can be confusing. Are you waiting for them to come to you? Do you just write them? How do you know which companies offer sponsorship?
Fortunately, there are several websites designed to help small YouTube channels meet sponsoring companies! Check them out below.
Advertised exclusively for YouTubers, GrapeVine has reportedly paid out over $3,929,499 to YouTubers like you! GrapeVine facilitates sponsorship deals between YouTubers and interested companies. Although used by large YouTube channels, GrapeVine mainly targets small to medium YouTube users, making it a great choice if you’re just starting out.
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Content BLVD is another advertising and analytics platform that caters exclusively to YouTube users. They believe that real influence cannot be bought, which is why they only offer product packages for reviews and not for paid sponsorships. They also require YouTubers who receive free products for their reviews to post it on their channel.
BLVD content is a good choice if you are in a place that regularly uses body products. To date, since their launch in 2015, they have received over 40 million views for their clients.
Introduced as an affordable support platform for Instagrammers and YouTubers, FameBit is a great choice for YouTubers who are new to crowdfunding and want to get involved. The registration process is clear and simple, and from there you can browse the FameBit website and search for ads from companies you’re interested in working with. Once you get it, you can go ahead and apply for this project.
Sponsorship is a great way to make money on YouTube, but it’s not the only way. If your only way to make money is through sponsorships, you need to add other types of income to your business. Let’s take a look at some of the most popular ways to monetize your YouTube account.
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Affiliate marketing is when you post links to your YouTube videos in the comments or video comment section. These links contain tracking codes that (you guessed it!) track users who click on them.
The idea of affiliate links is to get your audience to buy the product you are referring to. When a user clicks on an affiliate link, they will be redirected to the affiliate page where they will be prompted to purchase the product.
The tracking codes in your affiliate link will determine if that user makes a purchase. If they do, you’ll get a commission on that item.
Affiliate marketing can be a great way to make money if you have a large audience that is motivated to buy the products you review. Be aware that the commission percentage is usually between 5-15%, so if you want to make more money, you will need to link to expensive products or encourage a large number of people to buy.
How Much Does Sponsors Pay Youtubers
There is no doubt that the easiest way to make money on YouTube is through ads. Once your channel reaches a certain threshold (4,000 watch hours in the last 12 months and 1,000 subscribers), you can sign up for the YouTube Partner Program, which allows you to link your YouTube account to your YouTube account and Google AdSense account. .
It’s very simple: YouTube runs an ad before or during your video and you get paid for views. However, you will need a large number of impressions to generate any significant income. Most YouTubers only earn $1-2 per 1000 views.
If ads are the easiest way to make money on YouTube, selling your products is the most profitable. Check out Christian Mate Grab making 6 figures selling LUTS and Lightroom presets!
Digital products are great because they don’t take a lot of money to start and are just a source of income. Once created, it will continue to earn money without any effort on your part.
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Apart from being a violinist, Zara is also a multi-talented woman based in Nigeria. With the help of Sellfy, she sells natural hair care and digital identity products to 105,000+ followers on Instagram and 171,000+ subscribers on YouTube.
The possibilities are endless when it comes to what types of digital products you can sell. If you think about it, chances are you’ll sell it. Some popular types of digital products include:
For a complete list of digital products to sell, see our post “101 Digital Products to Sell Online.”
There are several eCommerce stores to choose from, but Sellfy is definitely one of the best options, especially if you’re a small YouTube channel.
How To Find Live Stream Sponsors
Sellfy is great because it’s a platform for Youtubers and not web developers, so setting up a store is very easy. The default repository looks great so you don’t have to worry about configuring other things and everything is up and running in minutes.
Plus, you’ll have access to unlimited bandwidth and products, so you can sell as many digital items as you want for one fixed monthly price. Even better, when someone buys a second item, you get paid instantly to your PayPal account!
You can check out some of Sellfy’s features here. We even offer a 14-day free trial, which is a great way to see if the platform is right for you risk-free. Now you can choose one of the 3 available plans.
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